A Research On Quality Factors Influencing Online Shopping

K. Veerakumar
2016 Zenodo  
There are many reasons why people shop online. For examples, consumers can buy anything at anytime without going to the store; they can find the same product at a lower price by comparing different websites at the same time; they sometime want to avoid pressure when having a face-to-face interaction with salespeople; they can avoid in store traffic jam, etc. These factors can be summarized into four categories-convenience, information, available products and services, and cost and time efficiency.
more » ... t and time efficiency.
doi:10.5281/zenodo.61602 fatcat:npmbyixlajbk3b2kjogafsts4m