In this contemporary world emergence of new disease are uncertain. More amenities are available today to overcome but it's too pricey. Health insurance is the provision to prevail over numerous diseases in the world. Health insurance enables to overcome the pre-admission & post-admission price of hospitalization. Health insurance shield premium are too costly, hence some people are not aware of the health insurance benefits .This research paper had made an attempt to explore the investment

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... ior of investors towards health insurance in Salem district ,Tamil Nadu state. The primary data collection made through structured questionnaire. The opinions of 200 respondents were considered for the analysis. Through this analysis it was found that consciousness's of health insurance are lacking among the public of Salem district, as well as their income level do not support for high premium policy