Content Evaluation Criteria for General Websites

Hassan M. Selim
2012 nternational Journal of Online Marketing  
Presently almost anyone can publish a website. The interest in using the Web as a competitive weapon by individuals, businesses, and governments is increasing as well. Little has addressed the applicability and implementation of several published website evaluation criteria. This work is an attempt to develop a comprehensive set of evaluation criteria for general websites in line with international standards for website design. The proposed evaluation criteria are used to analyze the top 10
more » ... ites in UAE in order to measure their compliance with the developed criteria. The proposed criteria can be used as a benchmark of website quality and compliance.
doi:10.4018/ijom.2012070102 fatcat:ft3cii6corax3k5z7kejr4ilnq