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Creation of Responsible Behavior and Impact on Sustainable Customer Buying Behavior in Retail Sector
2014
Visegrad Journal on Bioeconomy and Sustainable Development
Context of sustainable consumption is based on conscious and rational behaving consumer. The retail industry, from suburban big-box stores to boutique shops, is among the most public of industries. Retailers employ millions and directly enable most consumer purchases. As such, they are in a unique position to advance sustainability by educating consumers and offering products with recycled content, durability, and ethical supply chains. In this article, we write about what leading retailers are
doi:10.2478/vjbsd-2014-0008
fatcat:obk4lx6lu5edfgvhw4453mnkry