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Track 4.b Introduction: Designerly ways of innovating
Conference proceedings of the Design Management Academy
More and more organizations are using designerly ways of innovating to improve and transform their innovation systems and outcomes. This transformation implies the adoption of an innovation process characterized by experimentation, iteration, and fast failure rather than a linear, stage-gate type of process that is focused on failure prevention. In particular, when seeking to create and implement innovations that are radical in nature, iteration and experimentation are essential and requiredoi:10.33114/adim.2019.4b fatcat:j247tu5z4bbmnp6tb6fc5sanqm