A Study on the Effects of Recognition and Reward of Volunteer Activity on the Intent to Continue

Hee-Jin Kang, Seong-Je Cho
2015 unpublished
The purpose of this study was to analyze the effects of recognition and reward of volunteer activity on the intent to continue. For this study, a questionnaire survey was conducted from June 1st, 2014 to November 30th, 2014. For data analysis, the SPSS Win 18.0 program and the AMOS 18.0 program were used to perform statistical analysis and the analysis of actual proof was verified at the significance level of 5%. The result showed that the recognition and reward of volunteer activity had an
more » ... ct on the intent to continue. The implication of the research regards the effect of recognition and reward of volunteer activity on persistency and is expected to become basic data to develop policies to promote the maintenance of persistency of volunteers. General Characteristics. The tools for the survey regarding the general characteristics were composed of questions of the community health survey [8] and the content of the questions were classified into 6 questions. Measure of Recognition and Reward. The criterion of recognition and reward used the recreation by Ji-Yeon Jang [10] of the study by Kang-Hyun Lee and Jin-Kyung Jeong [9] . The underlying factors were divided into 3 areas and each question was valued at 5 points and divided into 5 categories. Measure of Intent to Continue. The criterion of the intent to continue volunteer activity used the criterion that Gil-Joon Yoo [11] and Sung-Eun Bae [12] used. The questionnaires of the survey were formed into 8 questions and each question was valued at 5 points and divided into 5 categories. The method of measurement refers to high satisfaction for higher scores. Credibility. Credibility, a measurement tool used in this study, was analyzed using Cronbach's coefficient and scores above 0.6 generally refers to a relatively higher credibility [13]. The intent to continue the volunteer activity was measured high at 0.932. Results and Discussions 1 Social-demographic Characteristics Social-demographic Characteristics of the Survey Subjects. The results of the survey on the volunteers who participate in volunteer activities with affiliation to a club(organization) are as follows. There were more females than males and the age group was the highest in 50's. Final education was highest in high school graduation and occupation was highest in housewife. Religion was highest in Buddhism, average monthly income highest in '1 million won ~ 2 million won', and marital status was highest in married. 2 Hypothesis Testing The hypothesis that the recognition and reward of volunteer activity will have a significant effect on the intent to continue activity was selected (β=0.186, p<0.01). Accordingly, it is shown that the intent to continue volunteer activity increases as recognition and reward of volunteer activity increase.
doi:10.14257/astl.2015.91.18 fatcat:ol4inxqhnzdktmtgjyuk2axir4