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Four experiments are reported that reevaluate P. M. Merikle and E. M. Reingold's (1991) demonstration of unconscious memory: the greater sensitivity to familiarity (repetition) of an indirect (implicit) memory task than of a comparable direct (explicit) task. At study, participants named the cued member of a pair of visually presented words. At test, new and uncued study words were presented against a background mask. Participants judged whether each word was old or new (direct task) or whetherdoi:10.1037/0278-73126.96.36.1995 pmid:16822158 fatcat:ozkqx6tq7nc4znme6qqtigainy