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Gaviglio A., Pirani A. (2015): Consumer perception of cured pork meats: the added value of the organic attribute. Czech J. Food Sci., 33: 32-36. Convenience foods, such as cured meats, have always been appreciated in terms of their price, convenience and of course their taste. The pig sector in Italy is substantially stable, and has recently been enhanced by new forms of product differentiation, such as quality certifications. We studied consumer preferences with respect to cured meats fromdoi:10.17221/233/2014-cjfs fatcat:lreekzljszd6jnwairs47ivmwy