Hate speech expresses prejudice and discrimination based on personal characteristics such as race or gender. Research has proven that the amount of hateful messages increases on online social media. If not countered properly, the spread of hatred can overwhelm entire societies. This paper proposes a multi-agent model of the spread of hatred. We reuse insights from previous research to construct and validate a baseline model. From this, three countermeasures are modelled and simulated to

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... ate their effectiveness in containing the spread of hatred: (1) The long-term measure of education is very successful, but it still cannot eliminate hatred completely; (2) Deferring hateful content has a similar positive effect with the advantage of being a short-term countermeasure; (3) Extreme cyber activism against hatred can worsen the situation and even increase the likelihood of high polarisation within societies.