Global Product Development Ways In Modern Thai Economy – Case Studies, Good Practices And Ways To Implement In Thailand

Andrzej Przemyslaw Kusnierczak
2014 Zenodo  
Advances in technology (e.g. the internet, telecommunication) and political changes (fewer trade barriers and an enlarged European Union, ASEAN, NAFTA and other organizations) have led to develop international competition and expand into new markets. Companies in Thailand, Asia and around the globe are increasingly being pressured on price and for faster time to enter the market. At the same time, new markets are appearing and many companies are looking for changes and shifts in their domestic
more » ... in their domestic markets. These factors have enabled the rapid growth for companies and globalizing many different business activities during the product development process from research and development (R&D) to production. This research will show and clarify methods how to develop global product. Also, it will show how important is a global product impact into Thai Economy development.
doi:10.5281/zenodo.1096025 fatcat:bbzmg2ffjjfktgxf3nstr3466m