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R Re ev vi is st ta a R Ro om mâ ân nă ă d de e G Ge eo og gr ra af fi ie e P Po ol li it ti ic că ă Year X XV VI II II I, no. 2 2, N No ov ve em mb be er r 2 20 01 16 6, pp. 7 76 6-8 82 2 ISSN 1 15 58 82 2-7 77 76 63 3, E-ISSN 2 Abstract: The spreading of globalization drives the companies' pursuit to expand on foreign markets for various reasons. In this paper it will be analysed the expansion on non-US markets of the Ritz-Carlton®, a hotel company with tradition, being known for its servicesfatcat:swmdxhyr6ragvfbddi22d6vfhe