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Public Radio Broadcasting and Cultural Pluralism South Africa's case of 'Holy Cultural Matrimony'

Brilliant Mhlanga
2011 Westminster Papers in Communication and Culture  

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AcloseranalysisofthelongandarduousjourneytraversedbyAfrican nationalismoftenshowsethnicitymarchingalongasaninvisible'matrimonial' partner.ItisonthatnotethatthisarticleseekstopresentSouthAfrica'sproject ofmanagingethnicdiversityusingpublicradiobroadcastingasnewformof cultural'holymatrimony',withitsconsummationevincedthroughthe implementationofpoliciesthatencourageethnicdiversity.Thearticle acknowledgesthatthere-appropriationofmeaningforethnicityinSouthAfrica
more » ... tructeddescriptorof'culture',andis characterizedbythecontinuedconflationofethnicityandracerelations.Unlike insomepartsofAfrica,whereethnicityiscriminalizedas'tribalism'-thus emphasizingitsinstrumentalizeddestructiveelement-inSouthAfricacultural diversityisseenasthepanaceaforastabledemocraticarrangement.Thisarticle proposestodiscussculturalpluralismasademocraticimperativewithinthe SouthAfricanBroadcastingCorporation(SABC),whichisapublicservice broadcaster(PSB).Twocasestudiesofethnicminorityradiostationswillbe presentedasempiricalevidence:MunghanaLoneneFMandPhalaphalaFM.
doi:10.16997/wpcc.185 fatcat:yoh3drkhlvhh3cdzvbqrnjfdzi
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Brilliant Mhlanga. "Public Radio Broadcasting and Cultural Pluralism South Africa's case of 'Holy Cultural Matrimony'." Westminster Papers in Communication and Culture 8.2 (2011) 43