Specificities of sustainable tourism planning

Jegdic Vaso, Skrbic Iva, Milosevic Srdjan
2013 TIMS: Acta  
Doc. dr Vaso Jegdić, Fakultet za sport i turizam, Novi Sad Msc Iva Škrbić, Fakultet za sport i turizam, Novi Sad Msc Srđan Milošević, Fakultet za sport i turizam, Novi Sad Sažetak U protekle dve decenije, postizanje održivosti aktivnostima je često pominjani cilj preduzeća, vlada i neprofitnih organizacija. Merenje stepena sprovodenih aktivnosti organizacije na održiv način može da bude veoma teško. Razvoj održivog turizma zahteva takav proces planiranja i upravljanja koji će objediniti
more » ... objediniti interese različitih zainteresovanih strana na održiv i strategijski način. To traži razumevanje značenja održivog razvoja i vodećih vrednosti za promociju održivog turizma. Ukazuje se na značaj međusektorskih partnerstava i uloge pojedinih interesnih grupa u planiranju projekata održivog turizma. Poseban značaj daje se lokalnoj zajednici od koje se zahteva spremnost da razume uticaje turističke privrede, kao i različite procedure za angažovanje u participativnom planiranju, izgradnji konsenzusa i razrešavanju konflikata među zainteresovanim stranama. Cilj ovog rada je pronalaženje optimalnog modela planiranja projekata održivog turizma, koji bi vodio računa o interesima svih zainteresovanih strana i odražavao specifičnosti koje nameće prihvatanje koncepta održivog razvoja od strane svih učesnika u projektu. Abstract In the past two decades, companies have been mentioning achievement of sustainability in their activities as a target of companies, governments and non-profit organizations, although measuring the degree to which an organization conducts its activities in a sustainable manner, can be very difficult. Sustainable tourism development requires a process of planning and management that will unite the interests of various stakeholders in a sustainable and strategic way. It requires an understanding of the meaning of sustainable development and guiding values for promoting sustainable tourism. The paper points to the importance of cross-sector partnerships and the roles of different stakeholders in the planning of sustainable tourism projects. Special importance is given to the community of which a willingness to understand the impacts of tourism industry is expected, as well as various procedures of engagement in participatory planning, consensus building and conflict resolution among all stakeholders. The aim of this research is to find an optimal model of planning of sustainable tourism projects that would take into consideration the interests of all stakeholders and reflect the specificities imposed by the acceptance of the concept of sustainable development by all participants in the project.
doi:10.5937/timsact7-4561 fatcat:3k4xl75gorhsnjnwkmplq7rfae