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Tourism development policies requires the active community participation. This study aims to understand the policy and communication tourism in developing community tourism awareness in Bengkalis Regency. The research method used in this study is a case study. The results show the tourism policy in Bengkalis Regency is based on the laws and regulations of the central government in synergy with the government of Riau Province. The communication tourism of government is done by forming anddoi:10.25139/jsk.v3i3.1548 fatcat:pgsp757gdzgqjl36rcggzdzyny