Literacy expresses the ability to understand and perform ordinary and simple actions in daily life. Therefore, being literate is necessary and important in every field for individuals to survive. The main purpose of the study was to reveal the importance of literacy in adult education within the scope of the literacy campaign started in 2018. Phenomenological design, as a form of qualitative research, was utilized in the study. The study group consisted of 24 adults participating in the

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... campaign in the city center of Bartin and at surrounding schools. Data was collected through interviews held with the participants. Data analysis was performed based on content analysis. When the data obtained was examined, the participants were observed to express that they had quite difficulty in running their errands in daily life and maintain their lives depending on other people since they were illiterate. It was also observed that illiteracy had adverse effects on adult psychology. Moreover, the study revealed that literacy is an ability which provides convenience in every phase of life.