DATA MINING AND SOCIAL NETWORKING SITES: PROTECTING BUSINESS INFRASTRUCTURE AND BEYOND

2010 Issues in Information Systems  
Social networks are not new to the IT landscape, having morphed from bulletin boards and chat rooms to the desktop and mobile application tools such as Facebook, Twitter and LinkedIn which millions of people use on a daily basis. These free and easy to use cloud based applications provide users and companies a continuous stream of valuable communication, offering businesses a broader reach and frequency of their branding messages. Unfortunately, in concert with businesses and private users,
more » ... ers have joined in seeking to fulfill their own malicious agenda by exploiting information posts in social networks.
doi:10.48009/1_iis_2010_352-359 fatcat:3i2eqbdxjzetvguzxc2akj5cxi