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In this paper, we emphasize the unprecedented problems that the age of shallow knowledge offers. We investigate how navigating in the world of information and communication technology (ICT) innovations and influencing the spreading of memes are affecting those who make the decisions about how we should behave in the "ICT labyrinth". Drawing on the role of key influencers and communities of practice, we offer an alternative framework of emerging learning tools in the post-experiential informaldoi:10.12700/aph.25.04.2014.04.16 fatcat:fq6acz56rnadngdymaithqwcoi