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Visitor Journey Application Development for Omni-Channels
[chapter]
2020
Frontiers in Artificial Intelligence and Applications
The primary purpose of conducting this research is to determine how campus journey application development is progressing. As a result, this research proposes a conceptual model for visitor journey application development. The study included 100 top ranking educational institutes and additionally included Finnish and Estonian universities. 39 virtual campus tour applications and 36 visitor journey applications are benchmarked in total for this study. Provides an example of visitor journey
doi:10.3233/faia200834
fatcat:mxfulsw6djeizp6gd4yrufnonu