The objective of this study is (1) to obtain the potential data of Kota Lama of Semarang, as a Cultural Heritage area of a Film City and (2) to produce a map of the potential of Kota Lama, both aesthetic and artistic potentials through a visual potential that might be used as a shooting location in Kota Lama. As a qualitative research, the approach used is a verification that has an inductive approach toward the entire research processes. The study explored qualitatively and verificatively,

more »

... g with data from area managers, and filmmakers who made movies in Kota Lama of Semarang. As the data show, around 20 films use Kota Lama Area as a shooting location, and most of the historical genre films are colossal in nature. In addition to the visual potential of the region, the research results seek to maximize the role of Kota Lama area as a center for film production in Indonesia, as it is much-needed to map out problems and obstacles, regulation and licensing, technical support for film production, public supporting facilities, and warehousing of a workshop for storing and cultivating artistic sets. The absence of regulations precipitates the violation of regulations and procedures for the film production in Kota Lama of Semarang as a Cultural Heritage area.