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Joining the New Band: Factors Triggering the Intentions of Malaysian College and University Students to Adopt 4G Broadband
2013
Information Management and Business Review
The constantly intensifying demand for mobility has generated enormous market opportunities for telecom companies. The Internet has transformed lives of the Homo sapiens over the last decade in manners beyond the horizons of imaginations. 4G; the new kid on the block is the abbreviation for fourth-generation wireless; the phase of mobile communications providing high quality connections for transportable devices. By drawing on the attributes of the Technology Acceptance Model (TAM) which is an
doi:10.22610/imbr.v5i2.1027
fatcat:uezwxpxbzvhtbdrwbdf64v3hbm