Libraries in Social Networks: Opportunities and Presentations

Tetiana Yavorska, Oleksii Prihunov, Yuriy Syerov
2019 International Workshop on Control, Optimisation and Analytical Processing of Social Networks  
The article is devoted to the research of the latest virtual forms of social activity of libraries in the network environment. Social media is considered as a means of forming communication links in library science, the presence of libraries in social networks, interaction with readers through social media. Also provided are social networking tools that help you communicating information to users, promote the activities of the library. The approach to assessing the activity of libraries based
more » ... the metrics of assessing the effectiveness of business conduct in social media marketing is proposed.
dblp:conf/coapsn/YavorskaPS19 fatcat:webz2d3w6raelcbgtxdkkk5vn4