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So far we have considered terms like 'Day One' and 'flywheel', we have looked at multipliers and I have suggested the term 'the algorithmic state'. Here I am suggesting that this is like the Gilded Age of the late nineteenth century in the USA but multiplied. Where in the Gilded Age there were essentially single activity entities like railroads Amazon is now operating in multiple dimensions, the algorithms working to take the entity into more and more spheres in faster and faster ways.doi:10.24135/tekaharoa.v15i1.321 fatcat:3y3ibd6nuve4dfhlwbmfacbm7y