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Applied Big Data Analysis to Build Customer Product Recommendation Model
2021
Sustainability
With the development of the Internet environment, the trend of the retail industry in the future. It cannot be separated from the community, data and experience. Consumers' lifestyles and purchasing behaviors are constantly changing and retailers must adopt policies to understand consumers. This research analyzes supermarkets most commonly touched by consumers in daily life. In order to find hidden information behind customer transaction data, it helps supermarkets to learn about the habits of
doi:10.3390/su13094985
fatcat:6kxq6bxodng6tlsr5ijjle6ob4