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Vytautas Magnus University / Mykolas Romeris UniversityIn our paper, we discuss how French fashion was acculturated in Japan after WWII, a period in which Japan rushed to modernise/occidentalise. Through an analysis of the dominant discourse of Japanese fashion magazines, we focus on the followingFrench fashion trend that spread throughout Japan: a long, flared skirt inspired by a Paris fashion. The skirt was a new look by French fashion designer Christian Dior just after WWII. The other focusdoi:10.15388/aov.2011.0.1097 fatcat:y26f34sd3fedvmw43q55xv457e