E Ec co on no om mi ic cs s, , M Ma an na ag ge em me en nt t a an nd d S Su us st ta ai in na ab bi il li it ty y Abstract: As a result of growing competition in the market of industrial goods and services, the main mechanism for the sustainable development of the industry is the continuous process of creating innovations. Moreover, the creation of innovations is one of the first elements of the industry competitiveness mechanism, along with approbation of innovations and introduction into the

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... real field of activity. Successfully past stages of testing and introducing innovations, the so-called "useful" innovations, create the basic complex of competitive advantages of the industry, its new development vector. In this paper, the author proposed assessment tools for the effectiveness of industrial policy, analyzed the calculated indicators, including using the proposed graphical tool. The article presents the types of development strategies for the new direction of industrial policy -neo-industrialization -with a set of main components of the impact on the level of development of the industry.