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The role of governments in the regulation of potentially beneficial low carbon practices, such as car sharing, has proved difficult, as there are many different actors involved and as existing practices can be undermined. The mobility sector provides clear evidence of these dilemmas, as a wide range of users need to be engaged in the discourse over the innovations, and as existing governance structures may be unsuitable for addressing both the opportunities and limitations of innovation. Thisdoi:10.3390/su10020420 fatcat:avg42vzf6rhuhgwuzkmbnj5toi