Net Neutrality was once in Europe thought to be a technically arcane subject with little policy relevance beyond the USA. However, its dominant articulation as the idea that Internet Service Providers should treat equally communication traffic of a broadly similar kind has emerged as a growing site for policy debate and contestation. Academic understanding of Net Neutrality is still in relative infancy and work on the subject from a European media policyand specifically an EU -perspective is in

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... particular need of development. This article argues that current dominant Net Neutrality perspectives and their policy complexities, whilst valuable, do not provide a comprehensive enough policy context within which to consider the future governance of electronic communication networks and services in a context of network convergence around the Internet. This is because debates on the idea of intervention, which sits at the core of Net Neutrality, have been under-addressed and narrowly focused. This is illustrated in the case of EU policy on Net Neutrality which the article finds has been tentative, often blandly rhetorical and, for the most part, focused on a narrow range of technoeconomic matters.