Perception of Women Investors towards Mutual Fund - A Case Study
International Journal for Research in Applied Science and Engineering Technology
There are a lot of investment avenues available today in the financial market for an investor with surplus investment fund. A person can invest in Bank Deposits, Corporate Debentures, and Bonds where there is low risk but low return. A mutual fund is an ideal investment vehicle for retail investors in today's complex and modern financial scenario. Markets for equity shares, bonds and other fixed income instruments, real estate, derivatives and other assets have become mature and information
... and information driven. Price change in these assets are driven by the global events occurring in faraway places. Mutual funds have already entered into a world of exciting innovative products. Thus, mutual funds industry has moved from offering a handful of schemes like equity, debt or balanced funds to liquid, money market, sector specific funds, index funds and gilt edged funds. Mutual funds have gained an unprecedented thrust since 2003. Indians generally save up to 30% of their salaried income which is very high. Mutual funds have been a good option for investing money of the salaried class. Diversification of mutual fund schemes has allowed more investors to come in and pool their assets. The total amount of savings in the financial saving showed a whopping 18% increase in 2014. Investors are now more inclined towards putting money in mutual funds than compared to physical assets. This has significantly increased the assets under management (AUM) in the last 4-5 years. The AUM has increased a staggering 29% from August 2014 to August 2015 for fresh mutual fund mobilization. Mutual funds have had a positive impact on the finance sector in terms of consistent investment. The pooled money is providing a helping hand in the development of the industry.