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The paradigmatic change that is emerging in modern western managerial thinking influences, among other things, the development of basic concepts in management, and radically changes their meaning. This change is not merely theoretical, and has many ramifications for existing management patterns and managers' ability to improve the value of the organization they are in charge of. This is illustrated by the changing meaning of two concepts in the management literature and practice ofdoi:10.5281/zenodo.3373858 fatcat:7rvtxxqdzveu7hge6u4gzcbshu