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The question of what is important when we evaluate movies is crucial for understanding how lay audiences experience and evaluate entertainment products such as films. In line with this, subjective movie evaluation criteria (SMEC) have been conceptualized as mental representations of important attitudes toward specific film features. Based on exploratory and confirmatory factor analyses of self-report data from online surveys, previous research has found and validated eight dimensions. Given thedoi:10.17645/mac.v8i3.3134 fatcat:r74q56fbu5c2nip2blhnurf6ge