With the development of digital and information technology, the position of E-commerce in the retail formats is increasingly important. This article studies the core technology of public E-commerce platform in clothing industry chain, including personalized virtual display system for three-dimensional body model generation system, clothing dynamic presentation and virtual online dressing system functional modules. Finally, this article discusses the application of the business system, which

more »

... at giving the public platform of the E-commerce marketing in garment industry chain a support and promoting the practical application and commercialization of the digital clothing in Yangtze River Delta region.