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A Method for Business Model Development
[chapter]
2012
Lecture Notes in Business Information Processing
Currently, business modelling is more an art, than a science, as no widely accepted method exist for the design and specification of business models. This could be an important reason why many IT innovation projects fail to be absorbed in a real life setting. We propose a structured method to create "as-is" business models in a repeatable manner. The method consists of the following steps: identify the involved roles, recognize relations among roles, specify the main activities, and quantify
doi:10.1007/978-3-642-29788-5_7
fatcat:uoprarnktret3eyrei2jgqeme4