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Analysis of Data Mining Techniques and its Applications
2016
International Journal of Computer Applications
The exponential increase in data over the recent years has urged for techniques to log, process and analyze these records. Heavy data repositories with a bulk of unprocessed content can lead to wastage of storage space as well as loss of hidden information. Since the late 90s, efforts have been taken to refine the concept of Knowledge Discovery in Databases and data mining. Organizations have started incorporating this approach to market their promotions as well as predict the buyers" choices.
doi:10.5120/ijca2016909249
fatcat:ao4htoqerffmrlvp453pvfclme