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Managing Automotive Product Development
International Journal of Automotive Engineering
The new product development (NPD) is the process by which a new product idea is conceived, investigated, taken through the design process, manufactured, marketed and serviced. In Automotive Engineering these related to the product realization process (PRP) which consists of five phases: "Plan and Define Program", "Product Design and Development", "Process Design and Development", "Product and Process Validation", and "Production Launch, Feedback Assessment and Corrective Action". This paperfatcat:trys4xs575d5rac7qsmyoshmuq