A Data-Driven Expectation Prediction Framework Based on Social Exchange Theory

Enguo Cao, Jinzhi Jiang, Yanjun Duan, Hui Peng
<span title="2022-01-10">2022</span> <i title="Frontiers Media SA"> <a target="_blank" rel="noopener" href="https://fatcat.wiki/container/5r5ojcju2repjbmmjeu5oyawti" style="color: black;">Frontiers in Psychology</a> </i> &nbsp;
Along with the rapid application of new information technologies, the data-driven era is coming, and online consumption platforms are booming. However, massive user data have not been fully developed for design value, and the application of data-driven methods of requirement engineering needs to be further expanded. This study proposes a data-driven expectation prediction framework based on social exchange theory, which analyzes user expectations in the consumption process, and predicts
more &raquo; ... ent plans to assist designers make better design improvement. According to the classification and concept definition of social exchange resources, consumption exchange elements were divided into seven categories: money, commodity, services, information, value, emotion, and status, and based on these categories, two data-driven methods, namely, word frequency statistics and scale surveys, were combined to analyze user-generated data. Then, a mathematical expectation formula was used to expand user expectation prediction. Moreover, by calculating mathematical expectation, explicit and implicit expectations are distinguished to derive a reliable design improvement plan. To validate its feasibility and advantages, an illustrative example of CoCo Fresh Tea &amp; Juice service system improvement design is further adopted. As an exploratory study, it is hoped that this study provides useful insights into the data mining process of consumption comment.
<span class="external-identifiers"> <a target="_blank" rel="external noopener noreferrer" href="https://doi.org/10.3389/fpsyg.2021.783116">doi:10.3389/fpsyg.2021.783116</a> <a target="_blank" rel="external noopener" href="https://www.ncbi.nlm.nih.gov/pubmed/35082724">pmid:35082724</a> <a target="_blank" rel="external noopener" href="https://pubmed.ncbi.nlm.nih.gov/PMC8784405/">pmcid:PMC8784405</a> <a target="_blank" rel="external noopener" href="https://fatcat.wiki/release/2abgffp5lnhltb44uep4udfrai">fatcat:2abgffp5lnhltb44uep4udfrai</a> </span>
<a target="_blank" rel="noopener" href="https://web.archive.org/web/20220111113616/https://fjfsdata01prod.blob.core.windows.net/articles/files/783116/pubmed-zip/.versions/1/.package-entries/fpsyg-12-783116/fpsyg-12-783116.pdf?sv=2018-03-28&amp;sr=b&amp;sig=MPmtrcDtUznDlD5ucSfKybngksCg2MUOQc54HN3MhTw%3D&amp;se=2022-01-11T11%3A36%3A45Z&amp;sp=r&amp;rscd=attachment%3B%20filename%2A%3DUTF-8%27%27fpsyg-12-783116.pdf" title="fulltext PDF download" data-goatcounter-click="serp-fulltext" data-goatcounter-title="serp-fulltext"> <button class="ui simple right pointing dropdown compact black labeled icon button serp-button"> <i class="icon ia-icon"></i> Web Archive [PDF] <div class="menu fulltext-thumbnail"> <img src="https://blobs.fatcat.wiki/thumbnail/pdf/e5/a8/e5a81c75fc87df7815e70a5e4f0e8ac19cb95b2b.180px.jpg" alt="fulltext thumbnail" loading="lazy"> </div> </button> </a> <a target="_blank" rel="external noopener noreferrer" href="https://doi.org/10.3389/fpsyg.2021.783116"> <button class="ui left aligned compact blue labeled icon button serp-button"> <i class="unlock alternate icon" style="background-color: #fb971f;"></i> frontiersin.org </button> </a> <a target="_blank" rel="external noopener" href="https://www.ncbi.nlm.nih.gov/pmc/articles/PMC8784405" title="pubmed link"> <button class="ui compact blue labeled icon button serp-button"> <i class="file alternate outline icon"></i> pubmed.gov </button> </a>