The Structure of Ambiguity Phenomena (Based on Cognitive Analyses of the Ways in Which Politicians Communicate)

Karolina Dobrosz-Michiewicz
2016 Acta Universitatis Lodziensis. Folia Litteraria Polonica  
The perception of interpersonal communication as a deliberate exchange of intentions and information governed by the maxims of quantity, quality, relation and manner as well as the designs of communication pragmatists 1 , who would like to view this dynamic cognitive process of coding and encoding meanings in terms of fulfilling or not fulfilling the rules of communication, which are external to an individual, are very much responsible for thinking about ambiguity as a violation of the rules of
more » ... ion of the rules of good conversation. Only the adoption of a cognitive point of view in researching and describing polysemes fundamentally changes this perspective. The perception and processing of information includes handling not only the sensory data but also memories or imagination. Because of that, the categorization is polysemic in itself, as is our thinking and, in consequence, our communication 2 . The same specimen may either be categorized as belonging to A or to Z, depending on the influence of the previously activated categories 3 . Ambiguity seen from the perspective of the properties of categorization processes of the sender and the recipient (not in terms of immanent, predominantly language-specific property of the message) is no longer only a simple violation of the maxims of manner and quantity, an exception from the rules of a properly organized process of conversation, but becomes a rule of communication 4 .
doi:10.18778/1505-9057.35.06 fatcat:b55yujqn3jgezmmrrzjlbcwitm