Industry 4.0 has set a harshly competitive context for world of business. In that context, Vietnam economy has been preparing for the giant battle ahead; and the crucial part of that preparation process lies in the leading state-owned enterprises of Vietnam. This is mainly because they have received many privileges from the government to become the driver of the national economy. Thus, there is an urge for 10 biggest state-owned corporations (SOCs) among those to do somethings to prepare for

more »

... upcoming changes in human life, work and demands, especially things with their human resources management. This paper has a focus on employee motivating issues in the SOCs because this a crucial task to raise the labourers' productivity and enliven their working spirit. Therefore, the research has been conducted through an intensive survey with various labourers in these 10 SOCs. Their responses have been arranged into 5 different groups of contents due to the stages of A. Maslow hierarchy of needs (1943), which the research bases on as an initial researching framework. SPSS version 22 has been used to help the researchers analyse the data which have been collected from the survey. The final aim is to visualise a new concept of motivational model for the SOCs' employees in the context of Vietnam. The model, then, is inferred from the regression equation of employee motivation status (EMS) and other nine affecting factors. Hopefully, this can suggest some adaptive actions to the management of the SOCs.