Collaborative Filtering and Artificial Neural Network Based Recommendation System for Advanced Applications

Bharadwaja Krishnadev Mylavarapu
2018 Journal of Computer and Communications  
To make recommendation on items from the user for historical user rating several intelligent systems are using. The most common method is Recommendation systems. The main areas which play major roles are social networking, digital marketing, online shopping and E-commerce. Recommender system consists of several techniques for recommendations. Here we used the well known approach named as Collaborative filtering (CF). There are two types of problems mainly available with collaborative filtering.
more » ... They are complete cold start (CCS) problem and incomplete cold start (ICS) problem. The authors proposed three novel methods such as collaborative filtering, and artificial neural networks and at last support vector machine to resolve CCS as well ICS problems. Based on the specific deep neural network SADE we can be able to remove the characteristics of products. By using sequential active of users and product characteristics we have the capability to adapt the cold start product ratings with the applications of the state of the art CF model, time SVD++. The proposed system consists of Netflix rating dataset which is used to perform the baseline techniques for rating prediction of cold start items.
doi:10.4236/jcc.2018.612001 fatcat:bvcdfob5vjg2zgoavhrospblhe