Decreasing Chinese Cultural Competence Level During COVID-19 and Ways to Better the Situation

Danyi Yu, Lujing Rui, Yihan Jia, Yuxin Feng
2020 Proceedings of the 2nd International Conference on Literature, Art and Human Development (ICLAHD 2020)   unpublished
In the following study analyzing the change in Chinese Weibo users' cultural competence before and after exposure to Western responses Chinese media transcribes as Weibo posts, six events were selected with their top 30 most-liked comments categorized according to the code of cultural competence created through sampling previous research. The decrease in the cultural competence of Chinese Weibo users was quantified, and a suggestion of using entertainment, more specifically movies, to deepen
more » ... level of cross-cultural skills and competence was subsequently presented. Providing content analysis of the three top-grossing movies in China and qualitatively analyzing the corresponding movie reviews for each film from foreign audiences, our research demonstrates the extent of Chinese cultural competence and evaluates the degree of cultural competence the commentaries possess. With the correlation between movies and the viewers' cultural competence proved by evidence and knowledge of primary reasons for such crosscultural respect and understanding, we proposed the conclusion with several suggestions to improve the decreased level of cultural competence in China during the COVID-19 pandemic.
doi:10.2991/assehr.k.201215.399 fatcat:h5vtr64dtfbjnbkfnhb6jhspmu