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Session-Based Recommender System for Sustainable Digital Marketing
2019
Sustainability
Many companies operate e-commerce websites to sell fashion products. Some customers want to buy products with intention of sustainability and therefore the companies need to suggest appropriate fashion products to those customers. Recommender systems are key applications in these sustainable digital marketing strategies and high performance is the most necessary factor. This research aims to improve recommendation systems' performance by considering item session and attribute session
doi:10.3390/su11123336
fatcat:wt2mmb7razb55cqwuiwe54alxi