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Planned Behavior in Overcoming Cognitive Dissonance in Ritual Activities of Homecoming (Case Study of Homecoming Travelers Using Motorcycle)
2020
Asian Research Journal of Arts & Social Sciences
Homecoming in Indonesia has become national traditions. One of transportation for homecoming is a motorcycle. Homecoming by motorcycle has many limitations and raises quite a high risk, as well as an appeal not to go home on a motorcycle from the government, but many still go home on a motorcycle. This study aims to find out what dissonances appear in the travelers who ride motorcycles, and how the travelers' behavioral, normative and control beliefs in dealing with this dissonance. This
doi:10.9734/arjass/2020/v12i230188
fatcat:7n27xvwrubar5iva7myqoa2hsy