The aim of this paper is to discuss the role of leadership attributes and activities play on the alliance firm performance in smart city developments. It also highlights an overview of the growing phenomena in the smart city and sustainability development. This paper suggests the importance for business leaders to actively volunteer and lead alliance firm in promoting the smart city and sustainability development through organizing various activities to seek for new business growth. The paper

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... ovides a leadership perspective to evaluate non-profit alliance firm in smart city and sustainability development. This justifies the importance of leadership attributes and activities towards the non-profit alliance firm performance and a conceptual framework has been presented. It provides a highly original look at exploring the leadership and firm's perspective of the contemporary development of the smart city. This paper further suggests the need to conduct more research in the leadership attributes and activities in smart city leadership.