One of globalization impact are disorganization and cultural lag against the indigenous of values in society prominent against indigenous of society. Cireundeu indigenous of society is one of indigenous society in West Java which has specific features among indigenous society which has been being preserve and converse indigenous of values throughout effort to transformation indigenous of values to increase civic culture. This research uses qualitative approach and case study method. The data

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... lection techniques used are through observation, interviews, documentation studies. Data analysis techniques using data reduction, testing the validity of data through construct validity and triangulation of findings and conclusion. The results of this research are (1) indigenous Cireundeu of society has specific feature such as Sunda Wiwitan faith, ritual of Satu Suro (new year of Saka Sunda) and special feature is cassava as main matter of meal, (2) the values is transformed such as cassava is not only the main matter of meal to develop as commodity economic of society, faith of Sunda Wiwitan has been exposes and flexible throughout Focus Group Discussion (Surasa), and ritual of Satu Suro for general society, (3) the obstacles in the transformation of this values are disharmony communication and coordination intern indigenous Cireundeu of society dan extern obstacles with government and indigenous Cireundeu of society decrease to understand the tradition values as indigenous values and identity. (4) the efforts to overcome these obstacles are a) making communication and coordination by Focus Group Discussion (Surasa) as medium input to solve the problem and, b) constructed and tricked with taking the guest, making a book of Cireundeu, has constructed and tricked program of UMKM, and increase participation by involved of society in indigenous of activity such as ritual Satu Suro.