Measuring the Non-Tangible Legacy of Sport Events: The Case of the 2018 FIFA World Cup

Tatiana Skryl, Elena Gureeva
2018 EUROPEAN RESEARCH STUDIES JOURNAL  
The MICE (meetings, incentives, conferences and exhibitions) industry is considered a big part of Jakarta's tourism sector, while the figure for tourists is also significant. Therefore, hosting events is considered a highly effective way to augment the city's tourism income. The method used in this study is a quantitative approach. The data was obtained from the dissemination of research instruments (questionnaires) to 171 respondents of MICE employees in Jakarta. The data were analyzed using
more » ... rp PLS software. The results showed that MICE has an effect on shared leadership. The role of government is not to strengthen shared leadership in improving MICE business performance, but the entrepreneurial orientation to be capable to bridging leadership. Therefore, entrepreneurial orientation is very important in improving the business performance in Jakarta.
doi:10.35808/ersj/1074 fatcat:6rkoyl3ocvabpe4u7taf2riocm