A copy of this work was available on the public web and has been preserved in the Wayback Machine. The capture dates from 2019; you can also visit the original URL.
The file type is application/pdf
.
MOBILE SERVICE USAGE BEHAVIOR IN KOREA: AN EMPIRICAL STUDY ON CONSUMER ACCEPTANCE OF INNOVATIVE TECHNOLOGIES
2011
Technological and Economic Development of Economy
Whilst mobile services have grown to a sizeable market in recent years, and leaps and bounds have been made in related technology, consumers' usage behavior with regard to these services has received little attention from researchers. Studies on related topics are few and scarce, if compared, for example, to studies on information systems or web services. The main purpose of this study is to investigate consumers' usage behavior in mobile services to provide pointers for future development of
doi:10.3846/13928619.2011.557859
fatcat:bdulpxkp2nbnvimdoegjvrqirm