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Apple iPhone: A Market Case Study
2021
MacEwan University student ejournal
Founded in 1976, Apple inc. quickly became one of the biggest companies in the world. Throughout the years, Apple has been apart of the technology market where there has been an exponential amount of opportunities and threats. This market case study aims to determine how Apple can target such opportunities to help predict future trends and influences over the market. To identify these trends and market influences, I have first conducted an environmental scan of Apple's current and future
doi:10.31542/muse.v5i1.2010
fatcat:xffos5xzundkda3bhspw67sley