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Community enterprise plays an important role for developing local business. Products from local communities apply local specialties such as high-quality materials and inherited wisdom. This work aims to support merchandises from local community enterprises by bringing out their specialties related to local wisdom and intangible cultural aspects. An ontology is applied to demonstrate the innate information regarding the implicit values of the products and is used as a core for a semantic searchdoi:10.1633/jistap.2022.10.1.4 doaj:7a1bcfba59f94627a15ec02deaca0dd0 fatcat:h5rf3lfvp5blhogq4ies3akfwy