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Strategic Management of R&D Pipelines with Cospecialized Investments and Technology Markets
2007
Management science
The theoretical literature on managing R&D pipeline is largely based on real option theory making decisions about undertaking, continuing, or terminating projects. The theory typically assumes that each project or causally related set of projects is independent. Yet, casual observation suggests that firms expend much effort on "managing" and "balancing" its R&D pipeline, where managing appears to be related to the choice of R&D selection thresholds, project risk and whether to buy or sell
doi:10.1287/mnsc.1060.0676
fatcat:z4dfu5klg5ejbjzzn6zlnhlv3e