Demand Sensitive Model for Tuning Price Over Satellite Digital Multimedia Broadcast System

Pasquale Pace, Zhili Sun
2007 IEEE transactions on broadcasting  
In this paper an integrated satellite-terrestrial network architecture offering SDMB (Satellite Digital Multimedia Broadcast) services to mobile users through the satellite or terrestrial UMTS segment, is studied to test a novel Demand Sensitive Model (DSM). The DSM is proposed for tuning price service over SDMB system to offer a price discount to large amount of users while maintaining profit for the service provider. The simulations have been carried out to show the goodness of the proposed
more » ... del within the system architecture; moreover the model, based on simple parameters, is very flexible and can be easily integrated in a "Price Adapter" module making the offered service attractive for end users and in the same time profitable for the satellite operator. Index Terms-Demand sensitive model, direct broadcast satellites, dynamic pricing, UMTS, W-CDMA. 0018-9316/$25.00 © 2007 IEEE Authorized licensed use limited to: University of Surrey. Downloaded on February 17,2010 at 11:42:16 EST from IEEE Xplore. Restrictions apply.
doi:10.1109/tbc.2006.889684 fatcat:kvvcthbzinehhpkpb4pn2qsd3u