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This paper extends the critique of informational capitalism to increasingly commercialised cyberspace in China by examining the case of live streaming. Informed by Marxist and neo-Marxist theories, I set out to investigate how live streaming ushers in flexible paid labour online, and how informational capitalism cashes in on users' affective engagement, locking them into a constant process of value production. Diving into the structure and affordances of live streaming platforms as well asdoi:10.31269/triplec.v16i2.969 fatcat:rut2doqq2beyje7zopsmrrki5u